22 Christmas Gift Wrap Ideas People Actually Keep

Wrapping paper is the one part of Christmas nobody plans. You buy whatever is left at the supermarket on December 22nd, and every present under the tree ends up looking like every other present.

It's a cheap thing to fix. A matte roll picked to match the person costs $16.99, and it turns the wrapping itself into part of the gift.

Before you choose

  • Matte photographs better than gloss. If the tree is going on Instagram, this is the whole difference.
  • Pick one paper per person, not per family. Everyone finds their own presents instantly, and it looks deliberate under the tree.
  • Cream backgrounds sit better against a green tree than white, which tends to look grey in photos.

For dog and cat households

Traditional Christmas patterns

For sports fans

Something a bit different

How personalization and shipping work

Every piece on this page is personalized at no extra cost — names, dates and photos are included in the price, not an add-on. Each one is printed and finished in the USA and ships from a US facility, and personalized orders are made after you place them.

For US delivery before December 25, order by December 10. Photo pieces take an extra day, so treat December 8 as the cutoff for those. Everything is covered by our 45-Day Happiness Guarantee.

Browse the full Wrapping Paper collection for more.

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